THE APPLICATION OF THE ELEMENTS OF NOSTALGIA MARKETING IN THE CITY OF KAUNAS

Hi, I'm a 3rd year student in the Marketing and Advertising course and I'm currently working on my final thesis. The topic of my thesis is "Applying elements of Nostalgia Marketing". So this research aims to find out the nostalgia carried by Kaunas city in the eyes of Kaunas residents and those who come to look around Kaunas for certain purposes. 

The questionnaire is aimed at tourists, Kaunas residents who are interested in the city and its history - it would be great not to get nonsensical answers if you don't know the city!

The information is related to the activities of Kaunas IN - Kaunas TIC. https://visit.kaunas.lt/en/ - visit if you wanna know more! At the same time, we want to evaluate the services provided by the Tourist Information Centre and to find out how we can improve the services to make Kaunas more friendly and memorable for tourists!

All results will be kept private and will remain for the purpose of undergraduate research and service improvement