Content Marketing of Language Learning Platforms

Hello, I am a marketing student. Answers of this survey will be used in my Bachelor Thesis.

The aim of the survey is to find out what kind of companies’ content do consumers watch/read in Lithuania.

The survey is anonymous. All answers will be processed and presented in a summarized form and used in scientific work.

It takes just a few minutes for you to complete the survey.

Thank you in advance for your answers.

Rezultatai yra prieinami tik autoriui

1. Have you ever tried any language learning platforms? ( if the answer is no, do not continue the survey)  ✪

Only people who answered "yes" can continue to answer other survey's questions.

2. What company or website online language courses did you try?

Write the name of the company or website.

3. What language did you learn?

4. How do you rate your foreign language skills?

Answer about foreign language which you learnt using online language learning platform

5. Why do you learn foreign languages?

6. What are advantages of learning foreign language online?

7. What are disadvantages of learning foreign language online?

8. How did you find online language courses?

9. Which type of content do you watch/listen/read the most?

10. Which type of content do you use?

11. How important are these aspects for the content?

1 - Not important at all 2 - Rather not important 3 - Neither important nor not important 4 - Important 5 - Very important
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Relevence
Valuability
Information
Accuracy
Uniqueness

12. What aspects of design of online language learning platforms are important to you?

1 - Not important at all 2 - Rather not important 3 - Neither important nor not important 4 - Important 5 - Very important
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Easy to use, to find information
Suitable for any device (computer, smart phone etc.)
Minimalistic design
Innovative design
Beautiful design

13. Social status

14. Which city are you from?

15. Gender

16. Age