Color effects in advertising
Color plays an important role in advertising. Different colors mean different things. The aim of questionnaire to find out how color can attract people attention and how people understand colors in advertising.
1. Gender
2. Age
3. What is your favorite color? Please pick only 3 colors.
4. How much have you heard about color psychology?
5. Does the color attract your attention?
6. Does the color important to you in the advertisement?
7. Which of these colors the most attract your attention in advertising? Please pick only 3 colors.
8. Which form of advertising would you choose or which do you think is better?
9. Do you think that color can be used in marketing to attract people something to buy?
10. Do you choose products by color packaging?
11. Do you think that color choice is a very important aspect of advertisement?
12.1. In your opinion, which color of these is associated with this ad? Please pick only 1 color.
12.2.
