Color effects in advertising
Color plays an important role in advertising. Different colors mean different things. The aim of questionnaire to find out how color can attract people attention and how people understand colors in advertising.
Rezultatai yra viešai prieinami
1. Gender
 ✪
Male
Female
2. Age
 ✪
< 18
18 - 25
25 - 40
> 40
3. What is your favorite color? Please pick only 3 colors.
 ✪
Red
Orange
Yellow
Green
Blue
Purple
White
Black
Brown
Violet
Pink
Golden
Silver
Cyan
Grey
4. How much have you heard about color psychology?
 ✪
A lot
A little
Never heard of it
5. Does the color attract your attention?
 ✪
Yes
Sometimes
Never
6. Does the color important to you in the advertisement?
 ✪
Yes
No
7. Which of these colors the most attract your attention in advertising? Please pick only 3 colors.
 ✪
Red
Orange
Yellow
Green
Blue
Purple
White
Black
Brown
Violet
Pink
Golden
Silver
Cyan
Grey
8. Which form of advertising would you choose or which do you think is better?
 ✪
Color
Black and white
It doesn't matter
9. Do you think that color can be used in marketing to attract people something to buy?
 ✪
Yes
No
Don't know
10. Do you choose products by color packaging?
 ✪
Yes
Sometimes
Never
11. Do you think that color choice is a very important aspect of advertisement?
 ✪
Yes
No
Don't know
12.1. In your opinion, which color of these is associated with this ad? Please pick only 1 color.
 ✪
Red
Orange
Yellow
Green
Blue
Purple
White
Black
Brown
Violet
Pink
Golden
Silver
Cyan
Grey
12.2.
 ✪
Red
Orange
Yellow
Green
Blue
Purple
White
Black
Brown
Violet
Pink
Golden
Silver
Cyan
Grey
Pateikti