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Measurement of petrol stations brand image

Apklausa degaliniu ivaizdzio vertinimui
1) Have you purchased fuel during last 1 month?Privalomas
(If you choose NO, move to a question number 14th)
2) How often do you purchase fuel?
3) What time of day you usually visit petrol stations?
4) How much money per month you usually spend for the fuel?
5) What category of goods and/or services do you usually buy at petrol stations?
(you are able to select more than one of criterias)
6) In which of these petrol stations you usually buy in?
7) Do you use any petrol station`s loyalty card?
8) Your opinion about “STATOIL” brand and their petrol stations. Please evaluate with the 7 point criteria given below. (1- means that first characteristic fits better, and 7 –means that second characteristic fits better).
1234567
Good quality production - Bad quality production
Modern - Not modern
Attractive brand - Unattractive brand
Good service - Bad Service
Wide product range - Narrow product range
No queues - Big queues
Comfortable exposition - Uncomfortable exposition
Cheap price - Expensive
Polite staff - Impolite staff
Clean environment - Dirty environment
For customers with low income - For customers with high income
Attractive promotions - Unattractive promotions
Honest - Dishonest
Recognizable - Not recognizable
Colorful - Gloomy
Small - Huge
9) Your opinion about “LUKOIL” brand and their petrol stations. Please evaluate with the 7 point criteria given below. (1- means that first characteristic fits better, and 7 –means that second characteristic fits better).
1234567
Good quality production - Bad quality production
Modern - Not modern
Attractive brand - Unattractive brand
Good service - Bad Service
Wide product range - Narrow product range
No queues - Big queues
Comfortable exposition - Uncomfortable exposition
Cheap price - Expensive
Polite staff - Impolite staff
Clean environment - Dirty environment
For customers with low income - For customers with high income
Attractive promotions - Unattractive promotions
Honest - Dishonest
Recognizable - Not recognizable
Colorful - Gloomy
Small - Huge
10) Your opinion about “ORLEN” brand and their petrol stations. Please evaluate with the 7 point criteria given below. (1- means that first characteristic fits better, and 7 –means that second characteristic fits better).
1234567
Good quality production - Bad quality production
Modern - Not modern
Attractive brand - Unattractive brand
Good service - Bad Service
Wide product range - Narrow product range
No queues - Big queues
Comfortable exposition - Uncomfortable exposition
Cheap price - Expensive
Polite staff - Impolite staff
Clean environment - Dirty environment
For customers with low income - For customers with high income
Attractive promotions - Unattractive promotions
Honest - Dishonest
Recognizable - Not recognizable
Colorful - Gloomy
Small - Huge
11) Your opinion about “NESTE” brand and their petrol stations. Please evaluate with the 7 point criteria given below. (1- means that first characteristic fits better, and 7 –means that second characteristic fits better).
1234567
Good quality production - Bad quality production
Modern - Not modern
Attractive brand - Unattractive brand
Good service - Bad Service
Wide product range - Narrow product range
No queues - Big queues
Comfortable exposition - Uncomfortable exposition
Cheap price - Expensive
Polite staff - Impolite staff
Clean environment - Dirty environment
For customers with low income - For customers with high income
Attractive promotions - Unattractive promotions
Small - Huge
Colorful - Gloomy
Recognizable - Not recognizable
Honest - Dishonest
12) Your opinion about “BALTIC PETROLEUM ” brand and their petrol stations. Please evaluate with the 7 point criteria given below. (1- means that first characteristic fits better, and 7 –means that second characteristic fits better).
1234567
Good quality production - Bad quality production
Modern - Not modern
Attractive brand - Unattractive brand
Good service - Bad Service
Wide product range - Narrow product range
No queues - Big queues
Comfortable exposition - Uncomfortable exposition
Cheap price - Expensive
Polite staff - Impolite staff
Clean environment - Dirty environment
For customers with low income - For customers with high income
Attractive promotions - Unattractive promotions
Small - Huge
Honest - Dishonest
Recognizable - Not recognizable
Colorful - Gloomy
13) Your opinion about “EMSI” brand and their petrol stations. Please evaluate with the 7 point criteria given below. (1- means that first characteristic fits better, and 7 –means that second characteristic fits better).
1234567
Good quality production - Bad quality production
Modern - Not modern
Attractive brand - Unattractive brand
Good service - Bad Service
Wide product range - Narrow product range
No queues - Big queues
Comfortable exposition - Uncomfortable exposition
Cheap price - Expensive
Polite staff - Impolite staff
Clean environment - Dirty environment
For customers with low income - For customers with high income
Attractive promotions - Unattractive promotions
Colorful - Gloomy
Recognizable - Not recognizable
Honest - Dishonest
Small - Huge
14) Your gender?Privalomas
15) Age group?Privalomas
16) What is your education?Privalomas
17) What is your nationality?Privalomas
18) What is your marital status?Privalomas
19) What is your income per month?Privalomas